--- title: "Louise Towler" url: "https://indigotree.co.uk/culture/indigo-team/louise-towler/" markdown_url: "https://indigotree.co.uk/culture/indigo-team/louise-towler.md" date_published: "2014-09-20T09:23:00+01:00" date_modified: "2025-05-08T14:51:28+01:00" author: "Louise Towler" featured_image: "https://indigotree.co.uk/wp-content/uploads/2014/09/louise-towler.png" featured_image_alt: "Louise Towler" description: "Louise Towler Louise has been building websites for twenty years and enjoys helping clients make the most of their online web presence. As Managing Director, Louise is responsible for our strategy…" --- # Louise Towler # Louise Towler Louise has been building websites for twenty years and enjoys helping clients make the most of their online web presence. [Home](https://indigotree.co.uk/) » [Our Culture](https://indigotree.co.uk/culture/) » [Indigo Team](https://indigotree.co.uk/culture/indigo-team/) » Louise Towler ![Louise Towler, MD at Indigo Tree](https://indigotree.co.uk/wp-content/uploads/2014/09/louise-towler-portrait-scaled.jpg) ## As Managing Director, Louise is responsible for our strategy and new business When it comes to website design and development, Louise's passion and enthusiasm for delivering a great online experience for our clients knows no bounds. It all started in 2003 when Louise, armed with a 1st class degree in Mathematics and a career in Software Development and Quality Assurance, started developing websites for clients from her home office, and 'LT Consulting' was born. In 2016, with an ever-growing team and a breadth of services, the agency rebranded to Indigo Tree with a [clear vision and values](https://indigotree.co.uk/culture/) to steer us towards future growth. Louise has been recognised as a [Women In Innovation award winner](https://indigotree.co.uk/insights/louise-is-a-women-in-innovation-award-winner/). She has also completed [The Help to Grow course](https://indigotree.co.uk/insights/help-to-grow-with-a-business-model-canvas/) at Brunel Business School, the Service Innovation Practitioner Course at the Royal College of Art, and spoke at Brighton SEO in April 2022 about [WordPress and Core Web Vitals](https://indigotree.co.uk/insights/how-to-improve-core-web-vitals-on-wordpress-website/). Louise is at her happiest in front of a screen and her idea of a break is attending a WordCamp and meeting up with friends to discuss the latest digital trends and technology. For the past couple of years Louise has also been working on the new [WordPress carbon footprint measurement](https://kanoppi.co/) Kanoppi. Say hello via [email](mailto:louise.towler@indigotree.co.uk), or on [LinkedIn](https://www.linkedin.com/in/louisetowler/), on [Twitter](https://twitter.com/louisetowler), --- ## Insights from Louise - [![Website accessibility: why we don’t give a choice](https://indigotree.co.uk/wp-content/uploads/2026/05/assistive-tech-braile-reader.jpg)](https://indigotree.co.uk/insights/website-accessibility-not-optional/) [News](https://indigotree.co.uk/insights/category/news/) ### Website accessibility: why we don’t give a choice Accessible websites help everyone use your services. Indigo Tree builds accessibility into discovery, design, development, testing and content. The result is clearer, faster websites that reach more people. [Learn more](https://indigotree.co.uk/insights/website-accessibility-not-optional/) - [![WordPress 7 AI features explained: a guide for site owners](https://indigotree.co.uk/wp-content/uploads/2026/05/AI-WordPress-7.png)](https://indigotree.co.uk/insights/wordpress-7-ai-features-explained-a-guide-for-site-owners/) [News](https://indigotree.co.uk/insights/category/news/), [Web Development](https://indigotree.co.uk/insights/category/web-development/) ### WordPress 7 AI features explained: a guide for site owners WordPress 7 brings new AI features: the Abilities API, AI Client and MCP Adapter. Here's what they mean for WordPress site owners [Learn more](https://indigotree.co.uk/insights/wordpress-7-ai-features-explained-a-guide-for-site-owners/) - [![Why we’re heading to WordCamp Europe 2026 in Kraków](https://indigotree.co.uk/wp-content/uploads/2026/05/2026-06-wceu-krakow-scaled.jpg)](https://indigotree.co.uk/insights/why-were-heading-to-wordcamp-europe-2026-in-krakow/) [News](https://indigotree.co.uk/insights/category/news/) ### Why we’re heading to WordCamp Europe 2026 in Kraków Indigo Tree will attend WordCamp Europe 2026 in Kraków from 4 to 6 June. The team plans to join sessions on accessibility, AI, business, security, development, and community [Learn more](https://indigotree.co.uk/insights/why-were-heading-to-wordcamp-europe-2026-in-krakow/) - [![AI for agencies: what a year of honest AI adoption looks like at Indigo Tree](https://indigotree.co.uk/wp-content/uploads/2026/05/2026-04-wpldn.jpg)](https://indigotree.co.uk/insights/ai-for-agencies-what-a-year-of-honest-ai-adoption-looks-like-at-indigo-tree/) [News](https://indigotree.co.uk/insights/category/news/) ### AI for agencies: what a year of honest AI adoption looks like at Indigo Tree Indigo Tree cut client reporting to 10 minutes per client and saved 1.5 days a month by fixing workflows before adding AI. Teamwork, Claude, Fathom, Copilot and clear AI rules… [Learn more](https://indigotree.co.uk/insights/ai-for-agencies-what-a-year-of-honest-ai-adoption-looks-like-at-indigo-tree/) - [![Our key takeaways from ESTU’s AI innovation course](https://indigotree.co.uk/wp-content/uploads/2026/04/5e45ea3c-856f-4e49-932b-10fdf9893a3e.jpg)](https://indigotree.co.uk/insights/our-key-takeaways-from-estus-ai-innovation-course/) [News](https://indigotree.co.uk/insights/category/news/) ### Our key takeaways from ESTU’s AI innovation course Louise and Kelly learned practical ways to use AI at ESTU’s course. Teams can start with repeated tasks, such as reports, data entry, site checks, and content moves. Broad AI… [Learn more](https://indigotree.co.uk/insights/our-key-takeaways-from-estus-ai-innovation-course/) - [![Why Indigo Tree is serious about security with Cyber Essentials](https://indigotree.co.uk/wp-content/uploads/2026/01/cyberessentials-blog.png)](https://indigotree.co.uk/insights/why-indigo-tree-is-serious-about-security-with-cyber-essentials/) [News](https://indigotree.co.uk/insights/category/news/) ### Why Indigo Tree is serious about security with Cyber Essentials Indigo Tree is Cyber Essentials certified. The UK-backed scheme verifies key controls like firewalls, secure configuration, access control, malware protection and patching. Clients benefit through secure development, ongoing monitoring, regular… [Learn more](https://indigotree.co.uk/insights/why-indigo-tree-is-serious-about-security-with-cyber-essentials/) - [![Indigo Tree sponsors Intellectual Curiosity Award at University of Hertfordshire Business School](https://indigotree.co.uk/wp-content/uploads/2025/12/deans-awards-2025-2.png)](https://indigotree.co.uk/insights/indigo-tree-sponsors-intellectual-curiosity-award-at-university-of-hertfordshire-business-school/) [News](https://indigotree.co.uk/insights/category/news/) ### Indigo Tree sponsors Intellectual Curiosity Award at University of Hertfordshire Business School Indigo Tree sponsored Hertfordshire Business School’s Dean’s Awards Intellectual Curiosity Award, celebrating students who question, explore, and innovate. The event highlighted how curiosity drives progress in business and fast-changing digital… [Learn more](https://indigotree.co.uk/insights/indigo-tree-sponsors-intellectual-curiosity-award-at-university-of-hertfordshire-business-school/) - [![Louise shares sustainability insights on Pinkham Blair’s business growth blog](https://indigotree.co.uk/wp-content/uploads/2025/10/sustainable-business.jpg)](https://indigotree.co.uk/insights/louise-shares-sustainability-insights-on-pinkham-blairs-business-growth-blog/) [News](https://indigotree.co.uk/insights/category/news/) ### Louise shares sustainability insights on Pinkham Blair’s business growth blog Indigo Tree Director Louise Towler contributed to Pinkham Blair’s business growth blog, explaining why sustainability is now essential for small businesses. She outlines practical, low-cost steps, including measuring carbon footprint… [Learn more](https://indigotree.co.uk/insights/louise-shares-sustainability-insights-on-pinkham-blairs-business-growth-blog/) - [![Mentoring the next generation of women in WordPress](https://indigotree.co.uk/wp-content/uploads/2026/01/WP-Includes-Certificates-16.jpg)](https://indigotree.co.uk/insights/mentoring-the-next-generation-of-women-in-wordpress/) [News](https://indigotree.co.uk/insights/category/news/) ### Mentoring the next generation of women in WordPress Louise shares how mentoring with WP Includes has deepened her appreciation for the WordPress community. She sees mentoring as listening and encouraging women to find their own path, and views… [Learn more](https://indigotree.co.uk/insights/mentoring-the-next-generation-of-women-in-wordpress/) - [![What makes a successful website for your business?](https://indigotree.co.uk/wp-content/uploads/2025/04/1-successful-website.png)](https://indigotree.co.uk/insights/what-makes-a-successful-website-for-your-business/) [News](https://indigotree.co.uk/insights/category/news/) ### What makes a successful website for your business? Build a high-performing website by setting clear goals, understanding your audience, and delivering a smooth user experience across devices. Support it with valuable, SEO-friendly content, fast and secure hosting, strong… [Learn more](https://indigotree.co.uk/insights/what-makes-a-successful-website-for-your-business/) - [![WordCamp Europe 2025: Ideas, inspiration, and community in Basel](https://indigotree.co.uk/wp-content/uploads/2025/12/IMG_9503-scaled.jpeg)](https://indigotree.co.uk/insights/wordcamp-europe-2025-ideas-inspiration-and-community-in-basel/) [News](https://indigotree.co.uk/insights/category/news/) ### WordCamp Europe 2025: Ideas, inspiration, and community in Basel Louise and Kelly spent a brilliant few days in Basel for WordCamp Europe 2025. As a WordPress agency, keeping up with the latest WordPress features and tools is essential, and… [Learn more](https://indigotree.co.uk/insights/wordcamp-europe-2025-ideas-inspiration-and-community-in-basel/) - [![Teamwork, WordPress, and a lot of fun at our 2025 Annual Event](https://indigotree.co.uk/wp-content/uploads/2025/06/J4A9228-scaled.jpg)](https://indigotree.co.uk/insights/teamwork-wordpress-and-a-lot-of-fun-at-our-2025-annual-event/) [News](https://indigotree.co.uk/insights/category/news/) ### Teamwork, WordPress, and a lot of fun at our 2025 Annual Event Last week, our Indigo Tree team swapped screens for face-to-face time at our 2025 annual company event, hosted at our office in Tring. As a remote and hybrid WordPress agency,… [Learn more](https://indigotree.co.uk/insights/teamwork-wordpress-and-a-lot-of-fun-at-our-2025-annual-event/) 1[2](https://indigotree.co.uk/culture/indigo-team/louise-towler/?query-0-page=2)[3](https://indigotree.co.uk/culture/indigo-team/louise-towler/?query-0-page=3)…[9](https://indigotree.co.uk/culture/indigo-team/louise-towler/?query-0-page=9) [Next Page](https://indigotree.co.uk/culture/indigo-team/louise-towler/?query-0-page=2)